Millpond Equity Partners Completes Acquisition of BrandRep

Boca Raton, FL – Millpond Equity Partners (“Millpond”) announced today the acquisition of BrandRep LLC, a leading provider of digital marketing services for small and medium sized businesses (“SMBs”). BrandRep, headquartered in Irvine, California, offers SMBs a portfolio of digital marketing services, including Local Search Engine Optimization (“SEO”), Website Creation, Local Directories, Brand Alerts, and Review Generation, which provide businesses an increasingly important digital presence.

BrandRep combines a broad offering, providing a one-stop solution to businesses, with an attractive price point and an efficient, scalable delivery and service platform ideal for its SMB target market. BrandRep serves a diverse base of more than 18,000 customers across the U.S. and Canada in various end-markets, including healthcare, home maintenance, retail, beauty, construction, and others. BrandRep will serve as a platform for Millpond to develop a leading digital marketing services company serving the SMB market.

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Millpond Equity Partners and Wasena Capital Management Complete Recapitalization of Hands-On Learning

Millpond Equity Partners (“Millpond”) and Wasena Capital Management (“Wasena”) announce the recapitalization, in partnership with management, of Hands-On Learning, LLC (“HOL”), a Denver, Colorado based industry leading provider of comprehensive science curriculum and lab kits to the higher education distance learning market.  HOL lab kits have been used for over 15 years in colleges and universities nationwide and internationally in over 100 countries.

HOL produces more than 250 lab kits in 11 science disciplines, including Anatomy & Physiology, Biology, Chemistry, and Physics, among others.  The Company’s products include lab-grade equipment that is comparable to the traditional campus laboratory experience in a distance learning setting.  The Company’s curriculum is tailored to meet college standards and its proprietary delivery system, HOLCloud, allows instructors and students to collaborate anytime, anywhere, on any device.

Millpond Equity Partners and Wasena Capital Management Complete Recapitalization of Science First

Millpond Equity Partners (“Millpond”) and Wasena Capital Management (“Wasena”) announced today the recapitalization, in partnership with management, of Science First LLC, an industry leading designer, manufacturer, and distributor of science education equipment and supplies, environmental sampling equipment, and portable planetariums.  Science First’s broad portfolio of products and long established brands, including Beck™, Dedalon®, Fieldmaster®, Linx®, Skyscope®, Starlab®, and Wildco®, have served the science education market since 1960.  The Company’s products are broadly distributed to the K-12, higher education, and commercial lab markets via leading distribution partners, as well as directly.